Top 5 Personal Finance Budgeting and Planning Apps in the Middle East for Q2 2024

In Q2 2024, the Middle East saw notable trends in the performance of the top 5 personal finance budgeting and planning apps on a unified platform. Here's a detailed look at their weekly downloads, revenue, and active user metrics, based on data from Sensor Tower.

Splitwise displayed a steady increase in weekly revenue, peaking at approximately $2.4K in the final week of May. Weekly downloads fluctuated, with a high of 5.1K in early April and a slight decline towards the end of June, averaging around 3.7K. Active users remained relatively stable, starting at 30.7K in early April and ending at 28.3K in late June.

Cash Book- daily expenses showed consistent revenue trends, maintaining around $6-$9 weekly. Downloads ranged from 2.7K at the beginning of April to a low of 1.8K in late May, with a recovery to 2.4K by the end of June. Active users saw a slight increase, starting at 12.5K in early April and peaking at 14.1K in mid-June.

Malaa: Track, Save & Invest experienced a significant spike in downloads in late May, reaching 4.5K, before stabilizing around the 1K mark. Unfortunately, there was no revenue data available for this app during the quarter.

Drahim had varied revenue, peaking at $1.7K in late May. Downloads also saw a marked increase, especially in late May, reaching 3.5K, and ending the quarter with 2.2K.

Finally, وفير : تتبع المصروفات الذكي showed an upward trend in revenue, peaking at $368 in the final week of June. Downloads fluctuated, peaking at 2.5K in late April and dropping to a low of 593 in early June.

For more detailed insights and data, visit Sensor Tower.